Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity.
與媒體人士聯系,策劃新聞發布會以及其它新聞活動。代表酒店與媒體聯系,以促進良好的公關形象,抵銷一切不良影響。
Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases.
開發和組織促銷活動,與相關部門協調,邀請嘉賓和媒體參與促銷活動,準備并進行新聞發布。
?Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments.
通過雜志、報紙和個人關系發現銷售機會,與宴會及銷售部就銷售機會進行協調。
Disseminates corporate press releases to appropriate local trade and consumer media.
向合適的當地商業和消費者媒體發布公司的新聞。
Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc..
建立向行業出版物定期發送促銷新聞的機制,新聞內容包括特別活動和促銷活動等。
Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel.
?在酒店的客人和員工中及酒店內開展的活動中公布促銷信息。
Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests.
?向其它部門就酒店內外的活動提供信息,這些信息可能會在與客戶交往中發揮作用。
Accepts clients and media complaints, requests, and inquiries and coordinates handling with departments concerned.
接受客戶和媒體的投訴、申請和詢問,并協調相關部門進行處理。
Coordinates all activities with the Sales Manager.
與銷售經理就所有活動進行協調。
Maintains good public relations by extending personalized service to VIPs. e.g. following up on reservations for VIPs, assisting in greeting VIPs and groups upon their arrival, sending welcome letter to VIP guests.
通過向貴賓提供人性化的服務保持良好的公共關系。例如,為貴賓的預訂提供后續服務,在貴賓及其隨行人員到酒店時協助歡迎活動,向貴賓贈送歡迎信。
Coordinates guest lists and invitations for VIP receptions, luncheons, dinners, etc..
就貴賓接待、午餐、晚餐等的名單和請柬等進行協調。
Maintains clipping files pertaining to the hotel(s) based on daily perusal of the media and provides same to General Manager, other departments, other hotels, corporate public relations, as appropriate.
每日瀏覽媒體并保留與酒店相關的新聞剪輯,并視情將其呈送至總經理、其它部門、其它酒店和公關部門。